— Restaurant Portfolio

Digital work built around your dining room

Every build starts with your menu, your space, and your regulars. Not a template — a strategy that fits how you actually operate.

Close-up overhead of a farmhouse restaurant table set for service — linen napkins folded beside handwritten menus, a small ceramic vase with a single dried stem, natural side light from a window off-frame, warm timber surface visible
Close-up overhead of a farmhouse restaurant table set for service — linen napkins folded beside handwritten menus, a small ceramic vase with a single dried stem, natural side light from a window off-frame, warm timber surface visible
/ Artisanal Dining, Portland

A seasonal menu that drives the calendar

The restaurant changed its menu four times a year and had no system for capturing that momentum online. We built a content and reservation strategy timed to each seasonal transition.

Reservation lead time extended by eleven days on average across the following three seasons. Direct bookings rose while third-party platform dependency fell.

Environmental wide shot of a small neighborhood bistro interior at dusk, warm pendant lights illuminating wooden tables set for evening service, brick wall with a chalkboard specials board on the left, no customers or staff visible, natural blue-hour light through a front window on the right
Environmental wide shot of a small neighborhood bistro interior at dusk, warm pendant lights illuminating wooden tables set for evening service, brick wall with a chalkboard specials board on the left, no customers or staff visible, natural blue-hour light through a front window on the right
/ Neighborhood Bistro, Austin

Protecting the room while filling it

A beloved local bistro was losing regulars to aggregator-driven traffic that didn't match its ethos. We rebuilt their web presence around the neighborhood identity they'd spent eight years earning.

Returning-guest rate climbed to 58% within two quarters. The owner described the new site as the first that felt like it was actually written about their restaurant.

Overhead study of a baker's prep station — sourdough loaves cooling on a wire rack, a linen cloth folded to one side, dusting of flour on a dark slate counter, soft diffused daylight from a high window, no hands or faces in frame
Overhead study of a baker's prep station — sourdough loaves cooling on a wire rack, a linen cloth folded to one side, dusting of flour on a dark slate counter, soft diffused daylight from a high window, no hands or faces in frame
/ Craft Bakery-Restaurant, Chicago

Where the bread tells you who's coming

A bakery-restaurant hybrid had two distinct customer segments arriving through completely separate channels. We mapped each pathway and built a site architecture that served both without diluting either.

Online pre-orders for morning goods launched within six weeks. Walk-in dinner covers held steady — the two audiences never competed for the same table.

• Your restaurant is next

Ready to work with someone who reads your menu first?